SEO Strategy | John Zamora Media

Jun 27

Location: Colorado (serving Colorado-based photography & videography clients)

Timeline: In progress (started March 28, 2025)

Explore how technical SEO and strategic optimization helped this Colorado-based media brand gain visibility and generate leads — even before full implementation.

Challenge

John Zamora Media is a leading photography and videography brand in Colorado. Despite having a strong creative portfolio, John wanted his online visibility to match the quality of his work. When I stepped in, his website had limited search traffic and under-optimized performance metrics.

What We Did | Our Solutions

1. Technical & Performance Overhaul

a. Identified and fixed speed and interactivity issues across the site.

b. Boosted site health score from the low 70s to around 90% with backend improvements.

2. Keyword & Competitor Research

a. Developed a keyword strategy tailored to John’s creative services and local Colorado search terms.

b. Optimized on-page copy to align with both brand voice and search intent.

3. Ongoing Optimization

a. Monthly updates to site content, technical enhancements, and performance tracking.

b. Strategy refined based on analytics and new work featured.

Results (Early Wins)

Site health score jumped from ~70% to 90%, creating a stronger SEO foundation.
John received a new client inquiry through his site even before completing full optimizations—proof the work is already paying off.

client response to excellent seo service results — **From my Client!**

“Even in these early stages, the improvements are making a difference—I've already had a potential client find me through my website.”
~John Zamora, Founder

What This Means for You

Technical SEO moves the needle fast: performance boosts lead to lead generation quicker than you might expect.
Ongoing optimization builds momentum—and early wins prove you're on the rightpath.
With a tailored strategy, even creative brands can see real business results early in the process.